SUBJECT/RECOMMENDATION:
Title
Approve an Agreement between the Community Redevelopment Agency and Ruth Eckerd Hall, Inc., a Florida non-profit corporation, to produce Downtown Clearwater’s festival series (Blast Fridays, Miracle on Cleveland Street, Cruisin’ at the Capitol) in an amount not to exceed $100,000 for Fiscal Year 2018-2019 and authorize the appropriate officials to execute same.
Body
SUMMARY:
The Community Redevelopment Agency proposes to contract with Ruth Eckerd Hall, Inc. to produce a downtown festival series that includes seven events, tentatively scheduled as follows:
• December 1,2018 - Miracle on Cleveland Street
• January 25, 2019- Blast Friday
• Mid-February - Cruisin’ at the Cap (dates TBD)
• February 22, 2019 - Blast Friday
• March 29, 2019 - Blast Friday
• April 26, 2019 - Blast Friday
• May 24, 2019 - Blast Friday
The Downtown Development Board has allocated $40,000 to help fund the festival series, subject to CRA favorable action.
These events are signature events for Downtown and well attended. They are highly regarded by Downtown merchants who consistently report an increase in business during Blast Friday. CRA staff recommends approval of the Fiscal Year 2018-2019 Agreement between the CRA and Ruth Eckerd Hall, Inc.
APPROPRIATION CODE AND AMOUNT:
Funding is available through Operating Budget 09311-581000