SUBJECT/RECOMMENDATION:
Title
Authorize a Community Aesthetic Features Agreement between the City of Clearwater and the Florida Department of Transportation for a local identification marker (city logo) on a new pedestrian overpass bridge at Harn Boulevard and US 19 and adopt Resolution 19-11.
Body
SUMMARY:
As Clearwater redevelops and grows, opportunities arise to increase public recognition and community pride in the city. Branding and wayfinding enhancements to transportation facilities and infrastructure are important components of these goals and also serve to guide customers and visitors to their destinations. As a southern gateway into the city, the pedestrian overpass of US 19 at Harn Boulevard to be constructed by the Florida Department of Transportation (FDOT) offers this type of opportunity.
The City is proposing to have a city identification sign affixed to the pedestrian guardrail on the south facing side of the new overpass when constructed. As shown in the Community Aesthetic Features Agreement (CAFA), the sign will feature the city logo with the tag line “Bright and Beautiful, Bay to Beach” underneath. The agreement provides FDOT with the design, evidence that the city will be responsible for maintaining the sign and establishes a deposit of $15,000 that the city will pay to return the bridge to its originally designed condition if the sign needs to be removed.
By passing Resolution 19-11, City Council is approving the Community Aesthetic Features Agreement (Exhibit A) and the information contained within.
APPROPRIATION CODE AND AMOUNT:
Funds are available in capital improvement project 315-92842, US 19 Wayfinding, to fund this agreement.